Here’s what we changed in their decks:
1. Start with the 'bleeding' pain. Too many founders begin with “We’re built on GPT-4”
Investors want to hear:
“What painful, expensive, urgent problem are you solving?”
AI is how. Pain is why
2. Own a workflow, not a buzzword. Generic tools are getting ignored
Funded founders solve specific bottlenecks
→ Think faster underwriting, instant policy checks - not content generators
3. Shrink the story to sharpen the pitch
Broad = vague = unfundable
We focus the story on one sharp wedge into a large market
→ VCs don’t want ‘total addressable everything’
→ They want a use case you own
4. Show demand, not potential. Pie charts of market size don’t matter
Instead: activation snapshots, revenue pilots, usage retention
→ Early traction > perfect vision
5. Style won’t save a weak story
Some decks try to impress with design and vague metrics
→ Doesn’t work
The best decks we’ve made:
- 18 slides
- 2 real case studies
- 1 clear narrative
6. AI isn’t the story
If a Google or OpenAI update can break your startup
→ That’s not innovation
→ That’s risk
If you're building in AI, what part of your deck are you struggling with right now?
Drop it in the comments or DM me - happy to help.